Clearview Marketing & Consulting Group

When the View Ahead is Clear...

Together, We Grow Your Revenue Faster Than You Can Imagine.

About Me

Hi, I’m Al Brodie.
I’m a strategic marketing expert and avid cyclist. Let’s create experiences that turn your prospects into customers and build loyalty.

Why Clearview Marketing & Consulting Group?

I Help You Increase Your Business Value

With Years of experience delivering business value that is validated using data and metrics, the Clearview marketing, consulting and sales enablement programs help you increase: Marketing Effectiveness Customer Engagement Sales Productivity Sales Revenue Competitive Market Share Customer Retention Loyalty
All from your current Customers!

Proven Methodologies

Leveraging established methodologies that align your marketing, sales, and sales management process with senior leaders to accelerate your sales cycles, increase efficiency and productivity of your sales team, and reduce SG&A*

*SG&A stands for Selling, General, and Administrative expenses, and it's a company's overhead costs that are not directly related to production. SG&A costs are a summary of all the expenses that a business incurs to run its day-to-day operations. Read more about SG&A here!

Results Driven

We have a proven track record in marketing leadership in the B2B Software as a Service (SaaS) industry and continually deliver increases in marketing led sales revenue of $ 500M - $ 1B annual revenue attainment. Often this equates to a 120% increase year-over-year for businesses like yours.

Experience

I bring unique expertise to your business, creating marketing strategies and delivering content that aligns with your target buyer needs. At the same time, together we differentiating your brands’ value and distinct capabilities from competitors so the right customers find you and sign up!.

Services

Increase brand recognition and accelerate sales with customer first marketing

BRAND MARKETING STRATEGY & CONTENT

How effective is your demand generation strategy for reaching and
engaging your target buyer?

COMPETITIVE MARKETING

How well does your marketing strategy differentiate your brands’ unique value from your competitors?

SALES ENABLEMENT

How effectively does your marketing content drive quality leads, qualified customer engagements, and conversion to sales?

Testimonials

Doug Green

Vice President of Brand and Demand Solutions, Frost & Sullivan

Frost & Sullivan analysts and I have collaborated with Al Brodie on many technology initiatives.

Al’s knowledge and insight into the IT and Telecom industry coupled with his experience working with C-level executives helped ensure the success of each project.

#Collaboration

#Industry Expertise

Andrew Douglas

Director, Editorial Services, Tenet Partners

"I have had the pleasure of partnering with Al Brodie on countless Sales Enablement, Marketing, and Thought Leadership assets over the past 17 years.

His approach to customer-facing projects and sales enablement is simple – where’s the market moving, why should clients care, what’s the business value, how do we differentiate from our competitors, and how do we articulate our message clearly and in a manner that will resonate with buyers."

#Content Creation

Dave Hobbs

Hitachi Vantara

Having excelled in positions as Director of Sales and Global Business Executive for Telecom and IT companies,

Al Brodie truly understands what sellers need to be successful.

Al can definitely help businesses create initiatives and direct content that will increase their pipeline while shortening the sales cycle.

Al’s guidance can help businesses increase their win percentage in very competitive markets.

#Sales & Sales Enablement

Ann Irza

Senior Product Marketing Manager, Devo Technology

“If you are looking for a high-performing, customer-oriented marketing professional, Al Brodie is that person.

Al has developed and successfully executed numerous marketing campaigns that clearly demonstrated value while increasing conversion rates. ….. Working with Al is a pleasure. He brings wisdom, enthusiasm, and a sense of humor to any project. I wholeheartedly recommend Al for a position in any organization that wants to exceed expectations.”

#Marketing Expertise

Heather McClatchie

Senior Marketing Communications Copywriter & Content Strategist, BMC Software

“I worked alongside Al to create marketing collateral spanning blogs, e-books, web pages, and videos for a range of enterprise software solutions.

He is a collaborative partner who clearly articulates, elevates, and simplifies technical concepts so they can be easily understood by everyone, which was very helpful to me each time we started a new project.

He was fantastic to work with and I'm proud of the deliverables we created during our tenure as colleagues. "

#Marketing Expertise:

Anne-Marie Normandeau

Senior Partner, Content Marketing and Communications, Tenet Partners (Retired)

"Al Brodie and I have collaborated in the development of sales enablement tools, always with one goal in mind: fostering a deep understanding of the offering's benefits and their true and unique value to the end customer/buyer.

Cutting through the clutter of information to create a straight line to success for everyone involved: the corner office, the sales forces, and, most importantly, the clients."

#Sales Enablement